Box projection mapping live jam
We worked on box projection mapping live jam with digital media students.
Different techniques of imagery.
The imagery can not only limited in the small screen but also show on big project.
We looked at how the possibilities of techniques can be used
I liked the geometric stuff they played on the kiosks because it gave audiences a speed feeling. Especially when it comes out with contrast colours and fast music, it just create a atmosphere of time travel or fall into a abstract world.
Photo of mapping live jam activity
Rowena Mason
I did some research about Rowena Mason as teacher mentioned her. Her distinctive hand-woven products really opened up a new world for me!I never thought someone can play those boring geometric patterns in such creative way. She used geometric patterns to create a feeling of weaving, pushing and a dynamic environment.Every single geometric pattern owns its unique colour with complex details.
Saul Bass
A graphic designer and filmmaker, best-known for his design of film posters and title sequences.
I really liked one of his work- North byNorthwest. This title sequences are very effective and memorable for me.
It was first came out with a lion roaring and then lots of lines across the screen horizontally and vertically, I soon realised that they were frame of a modern building as the green background transfer to a modern building with reflection of busy city life.
Images of title sequence from http://www.artofthetitle.com/title/north-by-northwest/
His title sequence express the story in some metaphorical, way, so that when the film actually began, I would already have an emotional resonance with it.
Bill Viola
He is a contemporary video artist whose artistic expression depends upon electronic, sound and image technology in new media.
I was surprised by his work 'The Dreamers'. People's face looks very clam and relax. Their body stand still under the water but their minds actually putting together the things happened in the day. All the stuff happened in their dream world, people can really feels pain, feels emotion through dreaming. They are surround by water, water seems a part of their body, they are flowing and circling, it is a nice moving image.
Images of Dreamer from
On the lesson, we were been asking the differences between past and present of Salford Media City. As we know, Salford has history of human activity stretching back to the Neolithic age. Salford and its neighbours grew along with its textile industry. Since 1990s, parts of Salford have undergone regeneration especially MediaCity.
Photo of Salford building in the past
Photo of Salford building in the modern day
I think the most different thing is environment. Since 2007, BBC has been moved five of its departments to a new development in Salford Quays. It has created up to 15,500 jobs and £1billion to the regional economy over 5 years. It greatly increase the finance and professional service, tourism and culture...Therefore, I thought we should put the road sign of BBC, ITV, University of Salford to imply the differences between these two images. Also, the flower can indicate that salford has changed from a textiles industry into a modern, environmentally city.
Photo of road sign
Photo of flower in Media City
Evaluation
This lesson lead me to understand the digital media and contemporary works. It made me realised that as the technology has being development, the production is no longer a single aspect of work, it can express with multiple elements like electronic, sound, animation and image technology. Bring digital media into animation not only create a better production but also has became a new tense for entertainment industry.
References
http://www.artofthetitle.com/title/north-by-northwest/http://www.blainsouthern.com/films/12
http://cockpitarts.com/designer-makers/rowenna-mason/
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